How Visible Is Your Brand Inside AI Answers? A GEO Framework for B2B Commerce

Most companies right now are asking the same question about AI. Do we show up when a buyer asks ChatGPT, Claude, Perplexity or any other generative engine for a recommendation? Are we in the answer, or are we invisible? Nobody can give them a clear answer. There is no...

How to lead successful business transformations

The Ancient Greek philosopher Heraclitus observed that the natural world was in a constant state of movement. People age, develop habits and move to environments. The only constant is change. Our lives, environments, systems are subject to constant change. Many...

Why most products fail, and how Product discovery can save yours.

Launching successful products has become more challenging. Today’s customers demand top-notch experiences. The diverse landscape of the market, the ever-growing list of competitors, and the rapid pace of technological innovation only add to this complexity. According...

How to empower product teams to thrive

Product Managers and business/leadership seems to be in a love/hate relationship. I read many articles from wonderful product managers and thought leaders about how we should implement product thinking. It occurs to them that leadership is still thinking in terms of...

Stop the hustle: Achieve more by doing less

In a world where productivity is worshipped, the idea of doing less to achieve more sounds counterintuitive. But what if the key to success lies not in relentless hustle, but in the moments you step back? Imagine a life where you wake up every day feeling refreshed,...

Why change is hard & How to transform

I have been struggling with certain habits for years. All I wanted was to change, just to discover why I was unable to. One of the challenging area’s of my life has been my body image, weight, and fitness level. Years ago, I started working out and pushing myself by...

How do Product Owners deliver value

A product owner is an accountability within scrum that focuses on maximising value. However, what is value, how can you measure it? In this article, I'll give you my perspective about value definition and how to maximise value delivery. A product owner has 5 stances...

Unleash your true potential with transformational coaching

For years, I was wondering why is it that I know so much and yet not take the right action. Imagine you want to lose wight, you know what you need to do! Right, you need to eat less and move more, or do both and yet most of us are still struggling with losing a couple...

What I wish I knew before starting as a product owner

My journey in the digital world started when I was only 14 years old. I never forget that wonderful moment when I wrote my first HTML code and I could see the text “Hello world” in my browser. I knew, right then, this is where I would like to work because I was amazed...

7 Ways to Lead Stakeholders Without Authority

I remember when I just started working as a product owner and heard the term stakeholders. It sounded significant to me. My initial thought was that they knew everything, and it’s critical for me to listen carefully to them. This was of course my pre-assumptions about...