Most companies right now are asking the same question about AI. Do we show up when a buyer asks ChatGPT, Claude, Perplexity or any other generative engine for a recommendation? Are we in the answer,...
Commerce
Commerce is the practice of designing the customer experience, platform, and marketplace strategy that actually move revenue, not just the plans that describe them. This category covers unified commerce, marketplace and D2C strategy, customer experience, and platform strategy, drawn from delivering 100+ eCommerce platforms across Europe and leading commerce transformation across 20 countries. For commerce and eCommerce leaders who want substance from someone who has built it, this is the place.